LUISAVIAROMA is a world-class luxury online shopping website from Italy. LUISAVIAROMA has an experienced purchasing team that travels to major fashion weeks in Milan, Paris, New York, and more. Its flagship physical store has been located on Via Roma in the heart of Florence since its founding in 1930.
LUISAVIAROMA mainly sells men's and women's clothing, bags, shoes, and accessories from over 600 global brands. Top brands include Chloe, Dior, Dsquared, Dolce & Gabbana, Givenchy, Lanvin, Marc Jacobs, and more. It also sells children's clothing and various home furnishings.

LUISAVIAROMA now has a Chinese official website https://www.luisaviaroma.cn/, created by Shanghai Yiluo Trading Co., Ltd. (LUISA VIA ROMA Shanghai Trading Co., Ltd.). It supports credit card and Alipay payments, has its own dedicated APP, and product prices already include customs duties. Free shipping is available worldwide to China. It would be unreasonable to charge shipping fees at such high prices. As for delivery speed, it's excellent, typically taking 2-3 days to reach China.
After all that introduction, let's start with the main event today: the LUISAVIAROMA points system.
Introduction to LVR Privilege
Luisa Via Roma's points system is called LUISAVIAROMA Privilege. Simply register as a member to automatically join the LVR points program and start earning points for rewards.
LVR Points Tiers
Members are divided into 4 tiers: Bronze (1-699 LVR points), Silver (700 - 2499 LVR points), Gold (2500 - 4999 LVR points), and Platinum (5000+ LVR points).
LVR Tier Benefits
On the introduction page, you can see detailed benefits. You can exchange all points for LVR gift vouchers, special discounts, exclusive merchandise, and other gifts. "The higher the tier, the richer the rewards."
1. LVR Gift Voucher - Exchange LVR points for LVR gift vouchers to use as credit on your next order. 250 points can be exchanged for a €10 gift card.
2. VIP Card - Upon reaching Platinum membership, you can claim a VIP card, enjoying up to 15% off full-price items for 6 months. Typically, 5000 points get you 15% off, and 10000 points get you 20% off.
3. Exclusive Events - 2000 points can also be exchanged for Sneaker Club membership, offering priority access to trending sneakers of the season, including opportunities to purchase the latest YEEZY BOOST releases.
4. Luxury Experiences - Exchange for unique experiences like dinner at high-end restaurants in Florence, Italy, chef cooking classes, and stays at luxury hotels.
5. Use 1000 points to exchange for free shipping all year round. Yes, free shipping worldwide.
How to Earn Points
1. Shopping: €1 spent equals 1 point (shipping fees do not count towards points).
2. Completing Tasks:
① Free 10 points: Just for registering an account.
② Complete personal profile for 100 points: This is also free points.
③ Birthday bonus of 100 points: Add your birthday information. For example, if it's today, you'll receive the points gift immediately.
④ Purchasing multiple items in a single order earns more points.
⑤ Daily login points: The specific rule seems to be 20 points for logging in 20 days, then 30 points for the next 20 days, then 50 points for the following 20 days.
⑥ Following LVR on Twitter, sharing items, etc., will earn points, usually 10 points each time, but there are time limits, counting only once per week.
⑦ Linking your Facebook account to LVR earns 20 points.
Basically, you can accumulate points quickly through the methods above. Of course, the most important thing is still shopping!
The above is an overview of the LVR points system. We think you should pay more attention to this merchant's membership program. LVR regularly holds Private Sales for members who spend a certain amount. Brands and styles like Gucci, Roger Vivier, and Manolo Blahnik, which are usually not discounted on other sites, can also be purchased with a discount code. Absolutely worth it!
