Bottega Verde is a pharmaceutical cosmetics brand with over 40 years of history in Italy, born in Pienza, in the province of Siena, Tuscany—a region with a uniquely advantageous geographical location. It originally started as an independent shop developing handmade herbal skincare products based on traditional Chinese herbs. After nearly 20 years of self-sufficiency and independent operation, it was recognized by the Modafil Group in 1992 and became one of its chain pharmaceutical cosmetics brands. Leveraging the Modafil Group's extensive marketing experience, Bottega Verde quickly became the first chain store in the Italian pharmaceutical cosmetics market to sell through catalogs, and established its own brand R&D laboratory.
Bottega Verde Italy's Famous Cosmeceutical Brand Shopping Website
