Frame Denim is a London-based denim brand founded in 2012 by Jens Grede and Erik Torstensson, driven by the belief in "creating the world's best jeans." Though perhaps less widely known, its arrival swept across Europe like a trendsetting wave; blending Los Angeles denim heritage with London's avant-garde style, it is dedicated to offering high-quality jeans that accentuate the body's curves.
FRAME (Frame Denim) merges Los Angeles denim traditions with London's cutting-edge fashion, committed to providing women with premium jeans that enhance their silhouettes. Innovative wash colors and new fabrics are the hallmark of Frame Denim's unique brand identity! Denim isn't just one color—Frame Denim's stylish and practical pieces offer choices for both men and women heading to work or school!
