Motives Cosmetics was founded in 2008 under our parent company, Market America, Worldwide, which was established in 1992 and has achieved cumulative global sales of over $8.9 billion. Encouraged by her husband, JR Ridinger, Loren Ridinger decided to launch a cosmetics line built on great products and limitless dreams. Our core principles are rooted in creativity, innovation, and entrepreneurship.
Through cutting-edge technology and a commitment to quality, Motives is a world leader in the cosmetics industry. Worn by some of today's hottest celebrities, Motives is a favorite among makeup artists, models, and photographers. We strive to help people around the world look and feel beautiful from the inside out, while offering them the opportunity to live the lifestyle of their dreams.
