The Ordinary official website is offering an extra 23% off sitewide on skincare, no code needed—the discounted price is directly displayed on the page.
The official website supports direct shipping to China for orders over $250, with free shipping; orders under $250 require a $38 shipping fee. We recommend using a forwarding service. Free shipping is available within the US for orders over $25.
This promotion may end at any time.
The Ordinary is an affordable skincare brand under the Canadian skincare group Deciem. It falls under the category of potent, high-efficacy skincare, focusing on high-concentration active ingredients. Product names are simply the ingredients themselves—straightforward and no-nonsense—with packaging that is clean and simple, resembling medicine bottles. The ingredients and results are outstanding, with prices almost all under $15.
Tips:
The Ordinary's parent company, Deciem, was founded in 2013 by Brandon Truaxe. The brand follows a "low-end" formulation approach—using basic ingredients—and is famous for its incredibly low prices, while product concentrations are very high, commonly referred to as "potent actives." The Ordinary's products are all named directly after their active ingredients, covering a very wide range of skincare concerns.
Recently, The Ordinary's parent company, Deciem, announced it was shutting down. Subsequently, the Estée Lauder Group, which holds a 28% stake in Deciem, sued Deciem founder and CEO Brandon Truaxe for announcing the cessation of business operations on Instagram. Ultimately, a Canadian court ruled to remove Truaxe from his CEO position and remove him from the company's board of directors. Deciem's website and Instagram returned to normal a few days after ceasing operations, and some temporarily closed physical stores have now reopened.
