Founded in Istanbul in 1991, Mavi is recognized as a highly successful global lifestyle brand rooted in 30 years of denim expertise. Publicly traded since 2017, Mavi operates in 34 countries including Turkey, the United States, Canada, Germany, Russia, and Australia, selling its products through approximately 4,500 points of sale, including 456 Mavi stores.
Mavi's trusted brand image translates into high quality and strong pricing power, with products positioned between the core premium and high-end ready-to-wear markets. The Perfect Fit philosophy guides Mavi in designing jeans that perfectly match customers' lifestyles, body types, and quality expectations. Mavi ranks among the world's leading premium denim brands and has become a preferred lifestyle brand for both female and male consumer groups.
